Quality Score can be a valuable tool in identifying ways to improve your ads, keywords, and landing pages. You can think of Quality Score as a general indicator of which areas to focus on to improve ad quality, rather than a score to be optimized. This blog post...
CPC stands for cost per click It’s a bidding model that means you pay a certain amount every time someone clicks on your ad. In essence, it serves as a billing method employed by companies to display their online ads across different platforms. Nevertheless, there is...
